| Samsung ES55 and PL60 Digital Cameras |
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Rounding out Samsung’s digital camera introductions are additions to the SL-Series – the ES55 (USA : SL102) and PL60 (USA : SL420). Both new SL-Series digital cameras feature a resolution of 10.2 mega-pixels, offer Face Detection and are powered by rechargeable Li-Ion batteries. The ES55 (USA : SL102) features a 3x optical zoom, Digital Image Stabilization technology, and a 2.5 inch LCD, while the PL60 (USA : SL420) goes a step further, addressing consumers’ demands for larger LCD screens, longer zooms, and better stabilization. The PL60 (USA : SL420) features a larger 2.7 inch LCD display, a more powerful 5x optical zoom that allows the shooter to get in close to their subject from far away, and Dual Image Stabilization, which combines the strengths of both Optical and Digital Image Stabilization to help reduce blur caused by an unsteady hand. The ES55 (USA : SL102) can record MJPEG / VGA video, and the PL60 (USA : SL420) can record MPEG4 / SVGA video.      
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Samsung Electronics America, Inc. have introduced two more digital cameras to its lineup for the first half of 2009. Consisting of four new models, Samsung’s new digital cameras run the gamut in terms of style and innovation and are designed for shooters of various skill levels and budgets.About Samsung
Since SAMSUNG's founding in 1938, SAMSUNG has maintained a mission statement that responds both to its own change, and to new developments in the world: "Economic contribution to the nation," "Priority to human resources," "Pursuit of rationalism." Each slogan represents significant moments in SAMSUNG's history, reflecting different stages of the company's growth from a domestic industrial leader into a global consumer electronics powerhouse.
In the 1990's, SAMSUNG transformed its mission statement to keep pace SAMSUNG's growing global operations, rapid changes in the world economy and escalating competition from well-established rivals.
Visit the Samsung website at http://www.samsung.com/au/
