| Samsung ES17 Digital Camera |
 Samsung Digital Imaging (UK), leaders in innovation and digital technology, is pleased to announce the launch of a new E Series compact camera - the ES17 - boasting a host of features to make it easier than ever to take high-quality photos.The extremely stylish optical 3x zoom lens, 12 mega pixel digital camera combines all the technology today’s picture takers need at a highly affordable price. Face Detection Samsung’s innovative Face Detection technology detects the subject’s face and automatically adjusts auto focus and auto exposure to ensure better composition and image quality for portraits. The in-built Beauty Shot mode retouches facial skin for a brighter and smoother skin tone - immediately making these cameras everyone’s best friend. Digital Image Stabilisation The premium quality ES17 also features Samsung’s fast Digital Image Stabilization system, compensating for unwanted camera movement causing blur - so pictures are always crisp and sharp focus. The ES17 – available in Pink, Silver, White and Black - has a recommended retail price of £89 and will be available from leading high street and online retailers from August 2009.      
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About Samsung
Since SAMSUNG's founding in 1938, SAMSUNG has maintained a mission statement that responds both to its own change, and to new developments in the world: "Economic contribution to the nation," "Priority to human resources," "Pursuit of rationalism." Each slogan represents significant moments in SAMSUNG's history, reflecting different stages of the company's growth from a domestic industrial leader into a global consumer electronics powerhouse.
In the 1990's, SAMSUNG transformed its mission statement to keep pace SAMSUNG's growing global operations, rapid changes in the world economy and escalating competition from well-established rivals.
Visit the Samsung website at http://www.samsung.com/au/
