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Home arrow Photography News arrow Cameras > arrow Canon arrow Canon PowerShot S90 Digital Camera
Canon PowerShot S90 Digital Camera

canon090820j.jpgToday Canon announces the PowerShot S90 - marking the return of the Canon PowerShot S-series. The PowerShot S90 continues the PowerShot S-series tradition with impressive, fully manual features that deliver excellent image quality and user experience, including: Canon’s Dual Anti-Noise System with an f/2.0 wide-angle lens, a 3.0 inch PureColor II LCD display and an intuitive new lens Control Ring.

Exceptional image quality in all conditions
The PowerShot S90 features Canon’s Dual Anti-Noise System, combining a high sensitivity 10.0 Megapixel image sensor with Canon’s enhanced DIGIC 4 image processor. Photographers can capture full resolution images - even in tricky lighting conditions - with the Dual Anti-Noise System taking maximum advantage of the available light, while substantially reducing image noise. This is particularly useful in low-light portrait and landscape photography, where users are able to shoot high-quality full resolution images even at ISO 3200.  DIGIC 4 also includes an enhanced version of i-Contrast: Canon’s Intelligent Contrast Correction technology, which delivers a wider dynamic range to reduce high-light blowout while retaining low-light detail.

The f/2.0 Advantage
Canon has fitted the PowerShot S90 with a wide aperture f/2.0 wide-angle lens to help photographers take full advantage of the Dual Anti-Noise System.  The f/2.0 wide-angle lens allows twice as much light into the camera as an f/2.8 lens, enabling photographers to use faster shutter speeds to reduce blur or achieve a shallower depth of field. The camera also includes Canon’s optical Image Stabiliser (IS) technology, which uses a lens-shift system to minimise camera shake and image blur – effectively giving photographers a 4-stop advantage over less capable cameras.

To help users capture the perfect shot, the PowerShot S90 includes a 3.0 inch LCD display, which features Canon’s PureColor II LCD technology. It enables users to frame and review images easily thanks to an exceptionally wide viewing angle, 461k dot resolution and great colour rendition.

Sophisticated performance, sensational ease of use
As befits a camera of this calibre, the PowerShot S90 features a wide range of powerful manual and automatic controls that give photographers creative freedom.

The PowerShot S90 features an intuitive lens Control Ring, which enables users to adjust the settings of various functions by twisting the selector at the base of the lens barrel to the left or right. The Control Ring can be used as a quasi-manual zoom offering a closer view of subjects in 28mm, 35mm, 50mm, 85mm and 105mm steps.  Additional settings can be assigned, such as ISO (in 1/3 stop increments), shutter, aperture, focus and exposure compensation - giving photographers a satisfyingly tactile experience.  The Control Ring also helps enhance user interaction with the camera by offering fast, accurate scrolling through menus, functions and images. In new Nostalgic Mode the Control Ring can also be used to add an aged effect to the shot, from a subtle faded look to full grainy black and white.





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About Canon

 

Canon Australia is a leading provider of advanced, simple-to-use imaging solutions for businesses and consumers. Canon's Australian R&D company, CiSRA, develops customised solutions for local customers, and exports digital imaging technologies for use in Canon products worldwide. Canon has ranked among the top-three US patent recipients for the past 17 years, and had global revenues of around $US44.9 billion in 2008. Canon Australia also operates Canon Finance Australia, which offers one-stop shopping for customers wanting leasing or finance services.

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