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Olympus SZ-30MR Digital Camera

olympus20110303c.jpgThe SZ-30MR: Olympus’ most feature-packed
ultra zoom camera

Olympus announces the SZ-30MR, its most feature-packed ultra zoom camera to date. Boasting a massive 24x 25-600mm wide-angle zoom lens, a 3.0-inch high-resolution LCD screen and 1080p HD video recording in the MPEG-4 AVC/H.264 format, the SZ-30MR impresses with its powerful imaging features.

A standout feature of the SZ-30MR is the ability to take full-resolution 16MP pictures at any time when users are recording a movie; or capturing a movie within a movie simultaneously. Don’t miss a second of life’s special moments like weddings, a baby’s first steps or holidays ever again.

Incredibly, the SZ-30MR can capture a wider-framed video while also recording a second video within a section of the frame. In addition, with the push of a dedicated record button, the SZ-30MR captures spectacular video in full 1080P High Definition with stereo sound.

The SZ-30MR also offers a powerhouse zoom ranging from a super wide-angle of 25mm and reaching an incredible 600mm (equivalent in 35mm film format), ensuring your memories are captured in all situations, from breathtaking wide-vista landscapes to fast-paced sport action. 

Feature highlights
1.    Multi-Recording – take full-resolution 16MP pictures at any time when you’re recording a movie; or capture a movie within a movie simultaneously;
2.    Smart Panorama – automatic, simple-to-use in-camera stitching of images captured in a sweep motion;
3.    High Speed Burst shooting – capture fast-moving action at up to 15 frames per second;
4.    Starlight shooting mode – capture brilliant night-scenes with low-noise and no camera shake without a tripod;
5.    High Resolution 3.0-inch LCD – delivering 460,000 pixels of detailed resolution, this LCD is perfect for bright and easy image composition.

16 megapixel backlit CMOS sensor
This latest technology CMOS sensor features significantly improved low-light sensitivity with low picture noise. Its high-speed data processing enables superior burst mode shooting and smart panorama capability.

Wide-Angle 24x Zoom lens
Inside its incredibly compact lens is a powerful zoom that starts at a super wide-angle of 25mm and zooms to an incredible 600mm (equivalent in 35mm film format). The SZ-30MR easily captures pictures and movies ranging from dramatic landscapes to crisp nature close-ups, and precise images of fast-paced sport action. With incredible versatility, Olympus’ SZ-30MR delivers perfect shots in all situations.

Dual TruePic™ III+ Image Processor for Superior Picture Quality and Multi-Recording capability
Developed for the high performance demands of digital SLRs, the SZ-30MR uses Olympus’ exclusive Dual TruePic III+ Image Processor for amazing image quality. Dual TruePic III+ image processors in the SZ-30MR provide unique imaging capabilities allowing you to take a 16MP picture whilst simultaneously recording a video.  Incredibly, the SZ-30MR can also capture a wider-framed video while also recording a second video within a section of the frame.

Full HD Video with Stereo sound
With a push of the dedicated record button, MPEG-4 AVC / H.264 recording format and built-in stereo microphones easily capture and store spectacular video in full 1080P High Definition.

Smart Panorama
Automatic in-camera stitching allows up to 360 degree vertical and horizontal panoramas to be created quickly and simply with a simple sweep motion.

High-Speed Burst Shooting

Making the most of the high-speed data transfer capability of the CMOS sensor, the SZ-30MR enables rapid 15 frames per second shooting at 5 megapixel resolution; or an incredible 3 frames per second at full 16 megapixel resolution.


Starlight Shooting mode
Starlight shooting mode allows photographers to capture brilliant night scenes easily without a tripod. This dedicated mode takes four pictures in a quick burst and synthesises them to give crisp night scene pictures with minimal noise.

Express Your Inner Artist with Magic Filters
The Olympus SZ-30MR is equipped with in-camera filter effects that enable users to enhance and customise images as they’re being captured. Enjoy creative fun without using expensive and time-consuming computer software. These impressive digital filters can even be applied to HD movie capture, giving you the ability to create truly unique movies.

3D Photo Mode
With new 3D technology, photographers can now recreate dynamic 3D scenes in any mode from macro to landscape. Simply select the 3D Photo shooting mode, release the shutter for your first shot and slowly pan until the camera automatically takes a second image from a slightly different perspective. The 3D photo is created as an .MPO file, the universal industry 3D format, for easy display on 3D televisions or laptops.

Share Images Instantly with New Eye-Fi Card Compatibility
For social media addicts, the SZ-30MR is compatible with optional Eye-Fi SD cards, adding Wi-Fi capability so you can automatically upload images to your computer and social media profiles as you take them.

Large High-Resolution LCD
The Olympus SZ-30MR features a bright, high-resolution 3.0-inch LCD monitor with 460,000 pixels, which is ideal for viewing, composing and sharing all your favourite images and HD videos.

Cut Out the Blur with Dual Image Stabilisation
Dual Image Stabilisation brilliantly combines two technologies – Mechanical Sensor-Shift Image Stabilisation and Digital Image Stabilisation – to provide one powerful anti-blur solution for capturing great images whether the photographer or the subject is moving. Olympus’ Mechanical Sensor-Shift Image Stabilisation keeps images sharp by adjusting the internal image sensor to compensate for camera movement, even in low-light conditions when shutter speeds are slower. Additionally, Digital Image Stabilisation freezes the action with high ISO sensitivity and fast shutter speeds to prevent blurry images often caused by a moving subject.

Lock onto the action with AF Tracking
AF Tracking technology locks focus on fast-moving subjects and continuously adjusts focus and brightness, enables you to keep children or pets in focus for the perfect shot and during movie recording.

Intelligent Auto
Intelligent Auto Mode automatically identifies what you are shooting (i.e., Portrait, Night + Portrait, Landscape, Macro or Sports) and adjusts the camera’s settings to capture the best quality results.

The Olympus SZ-30MR is scheduled for release in Australia in April 2011, RRP $599.

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About Olympus

 

In Greek mythology, Mt.Olympus is the home of the twelve supreme gods and goddesses. Olympus was named after this mountain to reflect its strong aspiration to create high quality, world famous products.

"Olympus" has been used as a trademark since the time of Takachiho Seisakusho, the predecessor of Olympus Corporation.

In Japanese mythology, it is said that eight million gods and goddesses live in Takamagahara, the peak of Mt.Takachiho. The name "Olympus" was selected as the trademark because Mt.Olympus, like Mt.Takachiho, was the home of gods and goddesses. This trademark is also imbued with the aspiration of Olympus to illuminate the world with its optical devices, just like Takamagahara brought light to the world.

Takachiho Seisakusho was renamed Takachiho Optical Co., Ltd. in 1942 when optical products became the mainstay of the company. In 1947, the name was changed again to Olympus Optical Co., Ltd. in an attempt to enhance its corporate image.

And in 2003, the company made a fresh start as Olympus Corporation, to show its willingness to establish a dynamic corporate brand by unifying the corporate name and the well-known brand.

In recent years, Olympus Corporation has focused on "Opto-Digital Technology" as its core competence, technological strengths that competitors cannot easily imitate, to maximize corporate value and to become one of the top optical instrument manufactures.

 

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